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Phone Call Tracking for Google AdWords & Analytics
Nearly 70% of all paid search clicks from Google to a website result in a phone call.

Google AdWords allows its customers to embed tracking numbers in display and text ads across its network, but fails to move with visitors when they click-through to the customers website or content. That's where we come in. KeyMetric® gives you up-to-the-minute call tracking data to measure the performance of your Google AdWords campaigns and keywords. Track phone calls and engagements back to every keyword, including match-type, to know which keywords are delivering valuable leads and sales versus which keywords only deliver costly visitors.


Capture Critical Phone Call & Engagement Data for Google Adwords Campaigns!
  • Campaign Name
  • Ad Group Name
  • Unlimited Keywords
  • Keyword Match-Type
  • Referring Network & Domain
  • Display/ Text Ad Version
  • Keyword Cost Data
  • More

Best-in-Class Features & Benefits!
  • Unlimited Source & Keyword Call Tracking
  • Session-Based Intelligent Number Insertion
  • Easy Implementation on Websites & Content
  • Integrate Call Data with Third-Party Apps
  • Standard & Custom Real-Time Reporting
  • Instant Local & Toll-Free Numbers
  • Call Recording, Whisper & Annotation
  • Post-Call Scoring & Sales Notes
KeyMetric seamlessly pushes phone call conversion data to Google Analytics and AdWords as pageview events. Simply provide KeyMetric with your Google Analytics Account ID. That's it. No other changes are required to your Google Accounts.

Google Analytics   Google Adwords

Google Analytics Data Usage Policy: KeyMetric does not access any of your Google Analytics and/ or Google Universal Analytics data in order to provide these services. KeyMetric only posts phone call data events to your Google Analytics and/ or Google Universal Analytics account via the Google API.



" With KeyMetric you can know which Google AdWords keywords can deliver 100 phone calls for $1,000, versus which keywords deliver 100 phone calls for $10,000. "

KeyMetric Calls in Google Analytics

KeyMetric Calls in Google Analytics


Experience the KeyMetric Difference

Whether you're a small to medium sized business, an online retailer, an interactive agency, affiliate marketing or Fortune 500 company - KeyMetric adTrax delivers the "Smart Data" you need to quickly and easily make intelligent marketing decisions. Prepare to become the Smartest Marketer in the room!

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