KeyMetric For Advertising Agencies

Whether you like it or not your agency is measured by its ongoing ability to deliver measurable value to each and every one of your clients. KeyMetric can help!


There are many agency tools out there that claim to help improve marketing effectiveness and ROI. Some say they can predict the future. Others claim they can make better decisions than you can. Some can only track online conversions and engagements, and others can only provide basic call tracking.

adTrax from KeyMetric does it all, and delivers it in real-time through our patent-pending, cloud-based SaaS platform that makes it easy to evaluate advertising performance - allowing you to intelligently reinvest every marketing dollar in the client campaigns proven to deliver value.

KeyMetric accelerates your ability to determine how visitors are searching for, and discovering your client' businesses, and more importantly how they are engaging them - online and offline.
Sample KeyMetric Reports

Easily and effectively optimize your client advertising campaign performance based on accurate engagement, lead and sales inforamtion. Dramatically improve return-on-investment (ROI) and generate more conversion-focused digital, mobile and traditional advertising campaigns and media.

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" We have tested every calltracking and conversion analytics solution out there, and KeyMetric adTrax is by far the best product on the market. No other tool comes close to giving us the conversion and phone call data we need, and their customer support is second to no one. We are 100% committed to growing our business; and our client businesses using KeyMetric. "

Jason Boshoff
Chief Operating Officer
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Reinvest in Clients Campaigns Proven to Generate ROI

With KeyMetric adTrax, you easily identify exactly which sources, campaigns, media, keywords and content are generating conversions, leads and sales. Stop wasting valuable marketing dollars and use KeyMetric adTrax to easily identify where to best reinvest your advertising dollars to generate the greatest return on investment (ROI).

Track Every Online & Offline Engagement & Conversion Including Phone Calls!
  • Internet Traffic Sources
  • Ad & Media Placement Sources
  • Social Media Networks
  • Referring Websites & Domains
  • Content & Affiliate Networks
  • Search Engines
  • Pay per Click Keywords
  • Organic Search Queries
  • Ad & Media Versions

Best-in-Class Features & Benefits!
  • Unlimited Source & Keyword Call Tracking
  • Session-Based Intelligent Number Insertion
  • Easy Implementation on Websites & Content
  • Customized Administration for Agencies
  • Use Existing Telephony Services (Enterprise)
  • Integrate Call Data with Third-Party Apps
  • Standard & Custom Real-Time Reporting
  • Instant Local & Toll-Free Number Assignment
  • Call Recording, Whisper & Annotation
  • Post-Call Sales Dispositioning & Sales Notes
  • Integrated Online Conversion Analytics
  • Month-to-Month Service. No Contracts

KeyMetric accelerates your ability to determine how visitors and customers are converting through the entire click path - and more importantly the value of those unique conversions and engagements. Stop guessing which campaigns are delivering value, and start reinvesting in teh campaigns proven to deliver value.

If you are not tracking all your online and offline engagements, including phone calls, with the level of "Smart Data" only available with KeyMetric adTrax, you cannot effectively adjust client ad spend, ad buys, keyword bids and SEO to maximize return-on-investment (ROI).





Integrate KeyMetric Call Analytics Data

KeyMetric adTrax seamlessly pushes phone call conversion data to Google Analytics, Google Adwords, Acquisio, Salesforce.com, DashThis, and more. This feature supports customers looking to view their KeyMetric call conversion data with information provided by independent third-party sources and systems.
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For Google Analytics and AdWords, simply provide KeyMetric with your Google Analytics Account ID. That's it. No changes are required to your website or Google Account. And once your KeyMetric call data is integrated with Google Analytics, you can seamlessly import it into Google AdWords to view as conversions.

For those customers (and call tracking vendors) looking to integrate KeyMetric analytics data with internal systems or with other third-party Enterprise reporting systems, we provide the KeyMetric GetCalls API - a SOAP-based Web services API to pull KeyMetric call conversion data, in real-time, to those systems.






Experience the KeyMetric Difference

Whether you're a small to medium sized business, an online retailer, an interactive agency, affiliate marketing or Fortune 500 company - KeyMetric adTrax delivers the "Smart Data" you need to quickly and easily make intelligent marketing decisions. Prepare to become the Smartest Marketer in the room!




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